Real Data

Customer satisfied with the company's SDR interaction

Now that you know how essential it is to have a telephony platform, it’s time to learn about the best options on the market to invest in and make your customer prospecting effective. Stay tuned!

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The success of using RFM analysis in marketing has been proven by hundreds of retailers, restaurateurs, beauty business owners and other entrepreneurs.

Advantages of RFM analysis
RFM is applicable in many areas – e-comm, HoReCa, beauty industry, offline retail and others;
With RFM you will learn ...

Push notifications automatically notify guests about bonus accrual/writing-off/burning. Considering that 85% of Napoli Coffee's customer base has installed loyalty cards and most of these cards are installed in Apple Wallet, SMS communication costs have been reduced by almost 70%.


Napoli Coffee ...

Once you have chosen an effective loyalty program mechanic, you should choose the rewards that your guests will want to receive.

The most common types of rewards are:

Fixed discount – the discount amount in percentage or in monetary equivalent. It can be a 10% discount.
Bonuses are cashback ...

A well-designed and implemented loyalty program can help you retain existing customers, attract new ones, and increase profits. It should work in such a way that customers want to use it and recommend your salon to their friends and acquaintances. Below, we have written a short checklist for a ...

Automated SMS mailings are an important part of working with clients. Set up automated SMS mailings for your database in Passteam.

How to make an SMS mailing: instructions + examples
It is not without reason that various commercial brands and small businesses invest a lot of resources in SMS ...

Modern trends in SMS mailings indicate that this is one of the most effective communication channels that will help you improve customer experience and increase the number of regular customers. Several reasons why you should use SMS marketing:

Engagement
SMS brings incredible engagement results to ...

Collect your client base in advance using an online questionnaire. The link to the questionnaire can be placed both on the website, in social networks, and at an offline point using QR codes with a link to the questionnaire.

The questionnaire will provide you with customer data: their numbers ...

Using an online questionnaire helps not only to collect a customer base, but also to enrich the data of current customers with missing information, for example:

Your customer base includes a phone number, email, gender, but no data on date of birth or preferred shopping location. Below we will tell ...

With so many email marketing services out there , finding the right one for your business can be challenging.

To narrow down your options even further, ask yourself the following questions:

Price : What is your budget? If you have a limited budget, start with more affordable email marketing ...