Insights he couldn’t find anywhere else. Yeah, more data! But what do you do with it? Here are a few ways B2B intent data can enhance your marketing and sales. Finding Qualified Leads Finding quality leads is one of the most challenging parts of sales or marketing. 42% of B2B marketers say a lack of quality data is their biggest barrier to lead acquisition.
B2B intent data providers give your business a list of highly qualified leads that you can send to your sales team. Depending on the tool, it might also tell you how to contact them, when they last visited your site, and more. You can then send that list to your sales team or create a retargeting campaign. Example: Reachdesk has great experience with buyer intent data: Of the approximately 500 companies that visit its site each month, 350 of them match its ICP. On average, 50 of those are brand new.
It’s like we’ve stepped into a sales rep’s dream.the more contacts you make, the better your chances of actually finding someone interested in your product. Cold outreach can sometimes work. However, purchase intent tunisia business email database data can give your sales team powerful information about who is interested in your product and what they’re interested in. What if your sales team could provide information on the first call about the type of content a prospect is interested in, where they’re located, or what eBooks they’ve read? With this information, they can create a more personalized pitch that’s more likely to convert a prospect into a customer.