An Email List is a Collection of Email Addresses Collected From Subscribers Who Have Chosen to Receive Emails From Your Business (Opt-in). In Its Simplest Form, It Refers to the Names of Prospects and Their Email Addresses. On the Other Hand, an Email Marketing Database Contains All the Information You Have Been Able to Collect About Your Prospects, Including Their Contact Information, Demographics, Preferences, Purchase or Browsing History, Etc. No Matter What Email Marketing Platform You Use, Here's the Type of Information You'll Commonly Find in an Email Database: Demographic Information: Age, Gender, Location.
Contact Details : Email portugal whatsapp number list Addresses, Subscriber Names, Direct Numbers , Postal Addresses. Behavioral Statistics: Interactions With Web Pages or Landing Pages (E.g., Pages Visited, Products Viewed), Campaign Response History (E.g., Clicks, Conversions), Engagement History (E.g., Email Opens, Clicks, Unsubscribes). Segmentation Information: Tags That Allow Subscribers to Be Segmented Based on Specific Criteria (E.g., Interests, Customer Type, Opt-in Sources). Preferences and Interests: Subscriber Preferences (E.g., Preferences Regarding Content Type, Frequency of Communications, Product, Etc.
Buyer Behavior: Records of Previous Purchases, Order Details and Transaction History. Opt-out Information: Records of Subscribers Who Have Unsubscribed or Had Their Subscription Cancelled, Reasons for Unsubscribing, if Applicable, and More. Here's an Infographic That Explains the Different Fields You Can Use to Segment Your Email List and Personalize Your Messages. Email Marketing Segmentation Source: Sender When the Information You Collect From Your Prospects is Basic, Your Email Database Will Look More Like an Email List.