But just because the average is low doesn’t mean that your site’s conversion buy telemarketing data rates have to be as well. Replacing standard forms with a lead generation website chatbot can be the perfect solution.Conversational design, an agency that helps companies grow with conversational marketing, was able to increase conversion rates of chatbot leads to over % with landbot compared to an average landing page conversion rate of %.

And that’s not all. They were also able to reduce their own cost per lead by % and generate close to €m in revenue for their customers. Lower cost per leadspeaking of lowering cpl, conversational design isn’t the only landbot customer doing so with a lead generation bot. Animal equality, an international organization working with society, governments, and companies to end cruelty to farmed animals, reduced their cpl, too, with a whatsapp chatbot for lead generation.