I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
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Potential risks of starting a business during a crisis
In the conditions of an unstable economic and political situation, when opening your business, you must always remember about all sorts of risks. The fact that they exist should not frighten you, on the contrary, you must be prepared for unfavorable circumstances. If they suddenly appear, it will be easier to accept them, and, accordingly, to start acting faster in such a situation. Any business is built taking into account risks, which are divided into three categories:
Political
In 2023, such risks primarily imply an escalation of the conflict with Ukraine. This is expressed in the fact that employees may leave their place of work, namely, emigrate to another country for various reasons, or take part in a special military operation. Therefore, the employer will have to urgently look for new employees, quickly introduce them to the work process or distribute the responsibilities of the departed specialists among the remaining ones. Moreover, this will need to be done in such a way as to minimize business losses.
Political risks this year are the most unpredictable and can affect not only a business, but also a person’s life, health, and family.
Economic
In an unstable political situation, risks always arise, which manifest themselves in the refusal of cooperation from Western partners and associates, interruptions in the supply of goods from friendly countries, and an increase in the cost of raw materials and finished products.
Potential risks of starting a business during a crisis