To analyze the backlinking profile of a website

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The best practice is to identify opportunities through a backlink analysis. All you need to do is look at which links point to your site and to your main competitors. This will allow you to look for opportunities on sites that give authority to your competitors or on websites with similar themes.

it is highly recommended to use tools such as Ahrefs or Semrush , which provide a lot of information on the subject.

7. Optimize your content for lead generation
In the B2B environment, we cannot measure conversion events indonesia business email list as in a B2C e-commerce. There will not be a purchase button on our website to send a product to the home, which is the reason for 100% of conversions.



In B2B SEO, the goal is to obtain leads. We want interested customers to contact our sales team and eventually arrange a meeting.

In order to generate leads, we must strategically structure our content. The idea is that users are continually invited throughout the website to contact us. To do this, the key is to elegantly interweave calls to action in the texts.

Of course, these calls to action must be loaded with potential value for the customer. For this to be the case, once again, we need to have done a good job of initial customer research.