Despite the quantum leap of social media, mobile marketing, and SEO, Email Marketing is still quite relevant. Even today, it is arguably one of the most profitable means of marketing, but you have to exactly know What is Email Marketing and how to do it right.
It is popular since the inception of Online Marketing and the reasons are its ability in presenting more opportunities for your business and driving a better return on investment.
By using it, you can create deeper relationships us phone number list with a wider audience and the cost would be a nominal fraction of the cost of traditional media.
You are 6 times more likely to get a click-through from an Email Campaign than Twitter.
There are 3 times more email accounts than Facebook & Twitter accounts combined.
Emails are actually known for having the highest revenues of any marketing channels available, and you should always use it to drive sales and revenue for your business.
In this guide, I shall help you know what is Email Marketing and how you can use it to generate leads and ensure conversions.
What is Email Marketing
According to Wikipedia-
“It is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.”
It can be understood as the use of emails for promoting products and/or services
It can also be defined as the use of emails for developing and nurturing relationships with potential customers and/or clients
Most of What is Email Marketing Guides describe marketing via Email as one segment of internet marketing that encompasses online marketing through sites, blogs, social channels, etc.
It is similar to direct mail s, in which instead of sending messages via postal services, emails are sent electronically
Now, you need to go through the steps you should take to get up and run your Email Marketing Campaigns.
Below given five steps will help you learn what is Email Marketing & become an Email Marketing Consultant.