The big difference that LV receives in the B2B market

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NPS is a scale that measures the percentage of recommendations a customer can make regarding a product or service, based on their satisfaction or any other characteristic that may influence their relationship with a specific brand.

This indicator is measured on a scale from 0 to 10, indicating how likely someone who has installed motorized blinds in their offices is to recommend this service to other commercial buildings available on the market.

Lifetime Value
This KPI is associated with the lifetime value a customer has within a email list company—that is, how much they earn while connected to a company. In this sense, it's possible to measure the number of monthly payments made over a subscription period.

Associated with the connection time between a company and its audience, since it is common to carry out larger contracts, compared to an offer to be made to an end customer, for example.

Customer Acquisition Cost
CAC encompasses all expenses a company incurs to secure new customers for its services or products. This includes accounting for advertising, product production, and other expenses.

This percentage is important for an elevator mat company to understand the level of investment required for a company to grow, as well as to identify the success of its business if its profit exceeds such expenses.


Track results
Finally, it is worth highlighting that this analysis of key indicators must be done continuously, to identify whether a Lavieen laser service is having the expected demand in an aesthetic clinic both at launch and months after this event.