Who Is Visiting My Site? How to Identify B2B Sales Leads That Don't Fill out a Form 21 March 2024 by Anna Crowe 11 min read who is visiting my website Table of contents Visitor identification methods like Google Analytics and form data are ineffective How can I track who visits my website — and what they do when they get there Can websites see who visits them and still comply with data protection laws? How knowing who visits your site helps sales How knowing who visits your site helps marketing teams Final thoughts on finding who visits your website Share What if I told you there’s an effective way to answer the question “Who is visiting my website?” And it’s not just looking at who filled out a lead gen form or liked your social media post.
The user who visited your site. Read on to learn more. Visitor identification methods like Google Analytics and form data are ineffective Most businesses czech republic email list record website visitors in real-time through their website analytics and then follow up with leads that hit a landing page or sign in to an account. The problem is: hardly any quality leads fill out a form or create an account.
In fact, the average form conversion rate across all industries is only 1.8 percent. So, if you rely on form data alone, you'll have no way of getting in touch with the vast majority of your traffic. Google Analytics network reports used to offer a reliable real-time solution for how to track visitors to a website. But back in 2020, Google stopped reporting remote service provider and network domain information, and we lost access to tons of valuable visitor identification data.