The Importance of Social Media in the Education Sector
Posted: Sun Jan 05, 2025 8:21 am
Education Sector; you may ask why is the sector in this group? Actually, we can explain the education sector group as follows. Since education progresses gradually, that is, a student first goes through primary school, then middle school, high school and university. At each stage, they interact with dozens, hundreds of students, teachers and educators. Every student carries a message to the teacher, and the teacher carries a message to the student. This message turns into a positive or negative oman mobile phone number effect within the education sector. For example; If a student who takes an exam from an educational institution is successful. That educational institution is recommended by everyone and this is talked about. As it is talked about, branding progresses rapidly.
It has been a long time since we abandoned old-school marketing methods. Now, it is the age of digital marketing. One of the branches of digital marketing is social media. This area, which we use very often in the education sector, allows us to convey the message we want to the audience we want, at the time we want. Using this very important area for the education sector is a great privilege at the moment.
Which social media channels will you open an account on?
We may have asked this question wrong. More precisely, which social channels is your target audience on? First of all, we need to answer this question. Young people use Instagram, Parents maybe Facebook, Twitter. We should not forget Youtube, where we spend about 2 hours a day (for now). It is progressing rapidly!
How can educational institutions share?
It should definitely be in accordance with the corporate identity. Since colors outside the corporate color palette will not deepen the perception, they should be avoided. It should be considered as part of a strategy and campaigns should be focused on continuous return. You should definitely transform the classes, quality of education, social and cultural areas of the school, your successes and all kinds of values produced by the school into impressive designs and share them. Of course, special days should be given great importance. Here are a few examples from our portfolio;
It has been a long time since we abandoned old-school marketing methods. Now, it is the age of digital marketing. One of the branches of digital marketing is social media. This area, which we use very often in the education sector, allows us to convey the message we want to the audience we want, at the time we want. Using this very important area for the education sector is a great privilege at the moment.
Which social media channels will you open an account on?
We may have asked this question wrong. More precisely, which social channels is your target audience on? First of all, we need to answer this question. Young people use Instagram, Parents maybe Facebook, Twitter. We should not forget Youtube, where we spend about 2 hours a day (for now). It is progressing rapidly!
How can educational institutions share?
It should definitely be in accordance with the corporate identity. Since colors outside the corporate color palette will not deepen the perception, they should be avoided. It should be considered as part of a strategy and campaigns should be focused on continuous return. You should definitely transform the classes, quality of education, social and cultural areas of the school, your successes and all kinds of values produced by the school into impressive designs and share them. Of course, special days should be given great importance. Here are a few examples from our portfolio;