Keys to Apply Branded Content in your Social Networks

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Do you want to improve your positioning on social media ? Do you need to create valuable content to improve UX? Do you want to increase loyalty?

It's easy! The secret is to take into account the following aspects:

Importance of Storytelling
A well-constructed storytelling is capable of generating a connection with the public. To do this, tell a story that is consistent per se. Where does your product fit into that story? Be careful! It can be the vehicle or the channel for the story to become a reality, but never the protagonist.

How to do it then?

Good stories follow the structure of approach-middle-end. With honduras whatsapp number database this in mind, think first about your business and its story and, based on that, use all your creativity to turn your messages into true experiences that generate a feeling of identification in the public and develop a connection.

These are stories created by the brand itself, in which a story is described where the product is present but its presence is made so natural that the public does not feel like they are being sold.

And there is more…

For storytelling to be effective, don't forget:

That responds to the structure of approach-middle-end.
That contains a moral related to the brand's values.
Use a register and style appropriate to your buyer persona
Create a story where the audience can integrate and feel part of it.
What benefits will it bring to your brand?

Increased traffic to the website and social media.
Greater engagement with consumers.
Highlight brand values ​​by generating credibility and trust.
Greater engagement.