Many companies have faced several difficulties with internal communication, a topic that has been gaining momentum – especially after the start of the pandemic.
This is because communication noise is becoming increasingly common. The famous “cordless telephone”, which hinders the progress of several actions within organizations, reduces not only team engagement, but also the results of strategic operations.
In this content, you will learn 3 important steps to build integrated and effective communication , using Bitrix24 and also have access to a complete guide of good practices to keep your team engaged and productive.
In internal communication, who comes first?
You’ve probably heard Richard Branson’s famous quote: “Employees come first, customers second. Motivated employees will take care of your customers.”
This is a great truth. Because without a motivated team, how are you going to delight your customers and sell your products or services?
This fact cannot be ignored. Companies that do this today are missing out on great business opportunities.
Sometimes they even manage to attract new customers, but they don't understand why they can't keep them in their portfolio for a long time.
And believe me, the way you conduct internal communication, that is, within your company, has a large part in this result.
3 steps to implement effective internal communication in your company
Keeping a team connected to the company culture, motivated and happy is not easy. But when you can do it, you will see your employees performing their duties with much more enthusiasm, making them promoters of your business.
Furthermore, a pleasant and productive internal climate should be a prerequisite for every business!
With this in mind, we have organized 3 steps here that will help you build efficient albania telemarketing data internal communication that generates results according to your strategies . But for this to happen, you need to immerse yourself in the purpose and believe in your team! Let's go!
Step 1: Keep communication aligned with a company’s values
First, you need to create a people-focused internal communications strategy.
Why is that? For the simple fact that you need to know your employees in depth. They will be the promoters of your brand.
When you don't know your team, it's hard to act in any situation, especially when working from home. It's as if you're completely in the dark, which makes it even harder to draw up strategic action plans.
But how do you get to know your team? First, bring them closer to you. Be transparent in your communication, promote debates, create surveys, and use tools that bring this information to you.
Only then will it be possible to understand who your employees are and, from then on, think about how to motivate them.
An important point here is precisely understanding who is part of your team and interacting in the best possible way with different profiles, but as long as both have a cultural fit with the company.
Step 2: Do you know your team? Now it’s time to take action
This is the time to think about all the processes involved. In other words, what actions will be necessary for your company's internal communication to happen as expected.
The main purpose here is to motivate, stimulate and promote agents to spread the ideals and culture of your company, creating a more pleasant climate.
To do this, keep in mind 3 things you need to do:
Build relevant and strategic company information;
Be transparent when conveying your messages;
Find ways to truly motivate your employees;
Centralize information in one place.
Believe me, when you do this, you can organize your team, promoting the alignment of your true needs with the desired objectives.
Step 3: Use a comprehensive tool to communicate with your team
Do you already know your team and how to communicate with them? Now you need an effective tool .
There is no point in knowing the people in your company, knowing what actions to take, but not doing so due to the lack of a system that meets your real needs.
Exactly that! To begin, you need to find a tool that provides the necessary support in this process.
First, avoid decentralized communication. Use a system that can gather all communications in one place.
Encourage asynchronous conversations through this system;
Create knowledge bases for data centralization;
Let your employees be protagonists by creating a corporate social network;
The more your employees feel part of the company, the more they will collaborate to achieve results , but this needs to be clear to all of them, and there's nothing better than centralizing the information in one place!
>> Click here and discover Bitrix24 , a complete system for your strategy.
3 steps to effective Internal Communication + Guide to keeping your team engaged and productive
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